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Startups

Blair Matthews ’22 JD and Giuliana Zaccardelli ’22 MD, MBA are co-founders of Zuri Fertility, an app that serves as a personalized digital fertility clinic, with educational resources, a menstrual and ovulation tracker, access to at-home fertility testing and referrals for specialized treatment options at nearby brick-and-mortar fertility clinics.

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Giuliana Zaccardelli and Blair Matthews sit on steps next to each other smiling for a photo, both are wearing "Zuri" shirts.
A common pet peeve for parents became the subject of four alums’ manufacturing and design engineering capstone project. Joanne Park ’23, Callista Sukohardjo ’23, Ben Miller ’23 and Sarah John ’23 surveyed friends and family about everyday annoyances, gathering ideas for an invention.

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An illustration shows the expandable boot, with close ups of various features.
Undergraduate students participated in the first Farley Bay Area Quarter, a new program offered by Northwestern’s Farley Center for Entrepreneurship and Innovation that provides classes in tech ethics, product management and venture fundraising, as well as an experiential seminar that includes externships at a range of tech companies.

Read about the students’ experience

Bay Quarter News Opener

The Plug Drink

Spring 2023
After a decade researching the role of liver health, Justin Kim ’15 and his brother, Ray, launched The Plug Drink, an herbal beverage backed by athletes and celebrities.

Quench your curiosity

Justin Kim and Brother
Parkinson’s disease often causes hand tremors and muscle rigidity, making it difficult to write by hand. After her grandpa was diagnosed with the disease and could no longer write, journalism major Izzy Mokotoff teamed up with biomedical engineering major Alexis Chan to develop SteadyScrib, a special pen and clipboard system that helps counteract Parkinson’s symptoms.

See how SteadyScrib works

steadyscrib hero 2
After taking Engineering Entrepreneurship, Ryan Teo launched Minimal Snacks with the goal of revolutionizing snack foods. Teo and his team created an air-dried snack made from beef, shiitake mushrooms, red wine vinegar and salt.

Find out where to buy Minimal Snacks

Minimal Snacks
Engineering student Charlotte Oxnam started Cue the Curves as a fashion blog to improve the shopping experience and create a supportive environment for plus-size people. Her mission resonated with many — and got a boost in March 2022, when Oxnam appeared in an international ad campaign for Microsoft Windows 11.

Learn more about Oxnam

Charlotte Oxnam portrait
After learning how to bake alongside a Parisian chef during her study abroad year, Melanie Moss launched Mini Melanie, a direct-to-consumer bakery in New York City delivering custom cakes, cake pops, brownies, truffles and more nationwide. Since then, Moss has appeared on popular Food Network shows Chopped and Beat Bobby Flay — and she’s not stopping there.

Learn what inspired Moss

Melanie Truffles
Grace Lightner ’13 was cleaning out her grandmother’s house in Ohio with her mother, Lorraine Stewart ’80, ’81 MS, when she stumbled upon a box of preserved wedding dresses belonging to Stewart and her sister. Stewart immediately teared up, and in that moment, inspiration struck.

Learn about the startup

Unbox the Dress
University-wide research institutes and centers (URICs) are a fundamentally important and vibrant nexus of innovation and discovery at Northwestern. Continued investments in these hubs have strengthened the work of faculty and students who seek to benefit humankind through advancements in fields ranging from medicine and engineering to nanotechnology and materials science.

Learn about the impact of support

Mark Hersam